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Research Is Crucial Before Contract Negotiations

Many businesses sit down to negotiate a contract blindly. However, not understanding your counterparty or your own needs can set you up for failure. It's impossible to compromise without a complete understanding of both parties, their needs, and what outside factors are currently affecting their business. Research Your Vendor  Before diving into what your own company needs, research your potential vendor. You want to develop a complete understanding of their business (or as close to it as possible). You